Is this what our world has made?From birth, ads are everywhere, we are surrounded by ads from Nike, Mcdonalds, Burger King, and so many more. Even when writing this blog, Mcdonalds was spell checked because these business' have become house-hold names in our society. In Making Connnections, Anthony Greene claims that our brains are not independent, they are actually subjective, he says they are "like a web of connections between people and things." Our minds are subjective because our memory functions as a connection between another thing. This is why these business' have become so engraved in our culture. From the time i was little i remember my mom bringing home mcdonalds for dinner, i loved the toy, i loved the fries and the most memorable was the family that i was with. My mind is subjective to all the restaurants i've been too because of who i was with and the enjoyment i got out of it. Advertisments have become the lure now, they do not force us or manipulate what already exists. I know i like these foods, i probably shouldn't eat them but the remind me of a simpler time, something everyone is nostalgic about. In "Madison Avenue and Your Brain," Blakeslee says that because of a part of our brain, our nucleus accumbens "helps animals to form pleasure related mental associations." This is our lure, our brain that makes the connection between the food and the outside.
Tyler--great post. I like this observation: "Even when writing this blog, Mcdonalds was spell checked because these business' have become house-hold names in our society." I had never thought of that, but I guess it's like Xerox--no one says "copy this"--instead they say "xerox it" as if it were a verb in itself.
ReplyDelete